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Cumulus to air NFC title game on 6 Bay Area stations

Friday, January 20, 2012

imageTalk about jumping on a bandwagon. Cumulus says it will air Sunday’s 49ers-New York Giants NFC championship game on all six of its Bay Area radio stations. That’s four on AM and two on FM. San Francisco Peninsula Press Club quotes KNBR operations director Lee Hammer as saying they’re doing it because “this is the biggest 49ers game in 10 years” and the company wants “to ensure that the broadcast will be heard by as many fans as possible.”

Noted: It probably won’t hurt the bottom line, either.


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