Those aren’t actors; they’re staffers at public station KPCC in Pasadena. The self-spoofing video is aimed at getting more people to donate online, while the station takes away less airtime for the seemingly endless begging that accompanies the traditional pledge drive. Could it catch on?
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Radio
Not all public radio pledge drives have to be mind-numbing
Tuesday, March 27, 2012
By
Ron Russell
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2:33 PM
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