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OC Register’s “Angels News Mob” gimmick deemed a success

Tuesday, April 10, 2012

imageFolks at the Orange County Register seem pleased that their Guinness-book-of-records-type coverage of the Angels opening day baseball game, aka “Angels News Mob,” was a success. Jim Romenesko has the final numbers: 91 reporters, editors, photographers, graphic artists, designers, videographers, bloggers and “miscellaneous Register and Freedom employees,” 56 stories, 845 photos, and on and on.

Add: Here’s the Register’s piece explaining it all. Did we mention this was for a baseball game?

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