[For an example of the kind of good PR such a move can garner, check out the fawning AP story on Apple CEO and Alabama-born "southern gentleman" Tim Cook. SFGate runs it.]
Image: ABC News
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Ron Russell Editor’s blog |
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Public Relations,
Silicon Valley
What does America’s richest company, sitting on $100 billion (with a b) in reserves, do about its Chinese sweat shop image problem? It announces that it’ll spend $100 million (with an m) to have contractors build some of its Macs in the United States. Mercury News
[For an example of the kind of good PR such a move can garner, check out the fawning AP story on Apple CEO and Alabama-born "southern gentleman" Tim Cook. SFGate runs it.]
Image: ABC News
Apple PR move? It’ll spend pocket change to make some Macs in U.S.*
Friday, December 7, 2012
[For an example of the kind of good PR such a move can garner, check out the fawning AP story on Apple CEO and Alabama-born "southern gentleman" Tim Cook. SFGate runs it.]
Image: ABC News
